ON the 16 May, 2024, https://www.singulart.com/en/artist
/kevin-jackson-3525" target="_blank" won't work anymore.
This logo used to be here ➜ pointing at the right-hand panel . . . .
I sell or have sold work from this platform, but not enough and Singulart have off-loaded me. Too late to see my work there!
I know well, 'not enough'. Galleries who’s very job it is to sell having nothing else to do but sell, never seem to sell enough.
In considering that galleries don't have to buy what they offer for sale, they have to shift at least some of it to cover their costs in the virtual and on the high-street. Singulart claim to have topped the US$100Million sales mark in the last 12 months. Not enough, for making money costs money. Search Engine Optimization has become Singulart’s marketing route 1. A burgeoning team of SEOs, Search Engine Optimisers, toil for them divining Google Analytics.
Art pours in through galleries' portals and this is a costly logistical and administrative problem for them. Obviously, everything, including SEOs, has to be paid for somehow for only a rare few have an ‘eye’ to sell art. If Singulart's massy inventory of virtual art does not sell enough, why-ever not defray some of their costs by charging fees to the artist?
A good idea, for 'Guess what?' Artists will pay!
I might pay if the sales Singulart generated for me justified the per month price.
They don't.
A commercial art gallery is only as successful as its sales figures. An artist is no better in the commercial world . . . only as good as their selling record, and no more.
All a gallery has to do is flog art.
In the mildest of pointless pique, I pre-empted my off-loading by off-loading myself. Singulart_blank, I'll flog mine elsewhere.
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